Category: Art Business Info For Artists

Art Business Info for Artists - Summary of Contents

7/10/2019

Four years ago I started this website. Since then it has expanded in every direction - with new sections, new topics and lots and lots of new pages since the website started in April 2015.

You can see clearly what's on the website in the Art Business Information Site Index (sitting below Home - see image below)

EITHER hover your cursor over Home in desktop - and it appears
OR click Home on the mobile Hamburger menu and it appears to the right of Home
OR click the pic below and it will take you to the Index

A Site Index for Art Business Information for Artists

What it includes are

links to all the pages on the website - grouped by major topic and major section.
The burgundy link embedded in each topic or page title will take you straight to that page

What you can also see are the topics which are in draft which I'm working on.

For example - a new topic area and pages which are planned (i.e. no burgundy links) are:

Collectors

- Art Collectors
- Commissions
- Art Cons and Scams

In general:

the pages completed earliest provide the most complete sections
those sections which were added later have the most on the "to do"list e.g. in the PRACTICE section (see the image below)

Practice Section: Published pages in red and planned pages in draft in black

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and receive every post via email.
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How you can help

I know which pages get visited the most - and some are a complete surprise.

It would be great to find out which pages are those which you'd most like help with - and hence you'd prefer to see these pages finished sooner rather than later.

PLEASE use the form at the bottom of the page to

provide feedback about the site
tell me which pages you'd like to be published next

I'll try to make sure further development is directed by feedback from you.

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ICO's DRAFT Data Sharing: Code of Practice

28/7/2019

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This post is relevant to any artist or art organisation that is collecting and sharing any personal data relating to any individual in the UK - irrespective of whether artist or art organisation or art society is based in the UK.

The Information Commissioner' Office for the UK has produced

a new DRAFT CODE FOR CONSULTATION re. Data Sharing Code of Practice - Draft code for consultation
this is the covering explanation about the ICO consultation on the draft data sharing code of practice

You can also view a summary of the responses to initial consultation and some of the individual responses on our website.

The updated draft code is

now out for public consultation and
will remain open until Monday 9 September 2019.

This is a statutory code of practice made under section 121 of the Data Protection Act 2018. It is a practical guide for organisations about how to share personal data in compliance with data protection legislation.

It explains the law and provides good practice recommendations.
Following it along with other ICO guidance will help you to:
* manage risks;
* meet high standards;
* clarify any misconceptions your organisation may have about data sharing; and
* give you confidence to share data appropriately and correctly.

Introduction to the Code (my bold and bullet points)

Cover of the Consultation Document of a Data sharing code of practice - published by ICO 15 July 2019

What happens if we don’t comply with the code?

If you don’t comply with the guidance in this code, you may find it more difficult to demonstrate that your data sharing is fair, lawful and accountable and complies with the GDPR or the DPA.

If you process personal data in breach of this code and this results in a breach of the GDPR or the DPA, we can take action against you.

Tools at our disposal include assessment notices, warnings, reprimands, enforcement notices and penalty notices (administrative fines). For serious breaches of the data protection principles, we have the power to issue fines of up to €20 million or 4% of your annual worldwide turnover, whichever is higher.

There is no penalty if you fail to adopt good practice recommendations, as long as you find another way to comply with the law.

About this code (page 7) My red highlighting re, penalties which can be imposed

Below you can see the contents of the Code of Practice.

The transfer of databases or lists of individuals is a form of data sharing. This may include sharing by data brokers, marketing agencies, credit reference agencies, clubs and societies, and political parties. You are responsible for compliance with the law for the data you receive, and for data that is shared on your behalf. You must make appropriate enquiries and checks in respect of the data, including its source and any consent given.

Introduction to the Code

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(Your subscription is only activated after you verify the link in the email you will receive

HIGHLY RECOMMENDED:
If you want to be confident...

you are doing all the right things in terms of knowing what you should do and then how you share personal data - in letters, databases, lists etc - then read this document
your voice is heard, if you have any concerns, - respond to this document.

You can respond to the consultation via the online survey, or you can download the document and email datasharingcode@ico.org.uk.

The consultation closes on 09 September 2019;

NOTE: The Information Commissioner's Office is the UK’s independent authority set up to uphold information rights in the public interest, promoting openness by public bodies and data privacy for individuals.

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Advice about British Art Exhibitions

3/4/2019

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There's an excellent Facebook Group for those artists who attend art fairs called "Art Fair Buddies". It's used essentially to provide:

practical support to those new to art fairs
feedback from those attending art fairs about how effective it was and the level of support received (or not) from the organisers
news of new art fairs and the closure or cancellation of others

This group is a collection of artists who want to share
information about Art Fairs and the logistics of doing them!
From hotel info to which ones to do.....and everything in between. We will also invite Art fairs to use this group to promote 'calls to artists'!

It often involves long feedback posts when things do NOT go according to plan - or according to expectations based on representations by the organisers.

What follows is one such post by a chap whose Facebook Page is Mark Brighton Art. It's a good example of:

what to do when you feel you've been badly let down by organisers - in terms of failure to deliver what they promised
how to write a letter to organisers to request a refund

The letter BELOW relates to an operation called British Art Exhibitions run by Karl Percival who purports to be an advertising/promotions specialist.

It's followed by an update from Mark - although Mr Percival has not as yet contacted me.

Examples of Instagram images used to market the Macclesfield Art Fair - but where were the local flyers and other advertising?

The email

It is a bit lengthy but here is a copy of the email I have just sent to Karl from British Art Exhibitions about the show in Macclesfield and my request for a refund. He did say at the show that he would give me a refund - so let's see if he does! Mark Brighton Art

Dear Karl

I would like to explain the issues that I had with the recent exhibition in Macclesfield: what my expectations were as opposed to what was delivered.

When I arrived on Friday at around 11.15am, I was fully expecting that display boards would be up and that I could hang my work. I waited for an hour, in which time nothing happened, and then I had to get home. I left detailed instructions with one of the hangers who promised it would be hung for me. If I had known my work wouldn't be hung I could have come back that afternoon and done it myself in time for the preview.

When I arrived at the preview around 5.15pm, I eventually found my art on the floor propped up against a board, as indeed were the works of many of the other artists. I then asked you for a screwdriver and screws and hung it myself. Judging by the state of the room at that point, I didn't believe my work would get hung that evening. This meant that I couldn't use the preview time to network or even talk to fellow artists and visitors.

As I was working to get my pictures up, the artist next door was getting agitated and complained that I was in the way as she tried to show her guests her work.

I then noticed that even work that was already on display had no artist profile or labels attached. We were later told there was a problem with the printer, so price labels were handwritten and still nobody had an artist profile up. Again, if I had known this I could have brought my own. But we were all told that these would be provided as the exhibition was supposed to have a standard look.

I was also told by you that that there was a website on which my own and other artists' work could be displayed. Having looked at The British Art Exhibitions website, there is no mention of exhibiting artists at all. There also appeared to be very little marketing of the event itself to the general public. I have unsuccessfully tried to access this via Macclesfield Town Hall, your own site and that of British Art Exhibitions. None of them had any publicity or advertising regarding the show, so how was anyone supposed to know it was happening? Besides which, there were no fliers, leaflets or posters visible on the run up to the show.

I rang you three times with questions regarding drop off and pick up times and I also emailed as you didn't get back to me on any of my phone queries as was promised.

There are obviously basic organisational issues here: a clear, general email explaining the requirements for the artists - drop off and pick up times and what to expect when you get to the venue. Also, it is polite to keep artists in the loop when they do send you information so that they know that you have it all and they have completed the requisite paperwork successfully. And If you offer to hang an artist's work, make sure you do.

Perhaps, in future, it would be better to charge less for people to exhibit, take some commission but actually do some advertising for the general public, rather than aiming all the marketing at the artist and not the buyer. As an exhibiting artist, it felt as if I had paid my money for very little in return, and this is why I would like a refund, as agreed by you, as what was offered was not delivered. I presume you can refund me via Paypal. If you need any more information from me, please do not hesitate to contact me on this email address.

Many thanks for your help in this matter.

For the record Karl's response was to offer a refund and free exhibiting at other art fairs.

However Mark has not yet received his refund.... (I'm happy to update this when he has).

UPDATE: The response - and a FULL refund for Mark

The following was communicated to me via the Facebook group. It's very good to see that Mark Brighton got a full refund as promised by the organiser.

Mark Brighton Art Good news - I recieved a full refund from Karl yesterday. I threatened to get my bank involved & this seems to have spured him on to actually do something & honour the refund he offered at the show. I urge everyone else who went to do the same.

Mark Brighton Art hi Katherine - I have just had a message from Karl who has read your piece. Unfortunately he has taken exception & wants a few things corrected. I have now recieved a full refund from Karl so it would be fair to point this out to your readers. He is also querying the suggestion that he is only in it for profit - he says he has taken legal advice. I imagine this is just bluster but I would appreciate it if you could add a correction of sorts to your article. Many thanks Mark

I'm not sure what Mr Percival wants corrected as to date all I have done is highlighted a letter sent to him by somebody who attended one of his Fairs and the response from the same individual with respect to the refund given.

As I have indicated I am happy to correct anything which is factually incorrect.

However I would point out that Mark's comments were n0t isolated in connection with this particular fair. Others wrote about having the same experience - and I've made a note of their comments too. I only ever write these sort of posts when it is evident that a number of artists have been let down.

BEWARE business models where the artists provide the income

One of the things artists need to beware of are business models used by entrepreneurs where the entire income stream is delivered by the artists and not by the success or otherwise of their sales. (It can make you look at art galleries in a whole new light!)

For many years, there have been websites which supposedly provided a place for artists to sell their art. In fact the business model for the website is entirely predicated on making money from artists. Such websites on the whole do not serve artists well in terms of selling art. - because the owners make few efforts to help them. Instead they make money for the owners from the fees the artists pay to get their art online.

The exact same business model can be used for art fairs.

Artists can draw conclusions about art fairs from

the level of effort and finance employed by organisers to make them successful.
recommendations from other artists as to how well marketed they were and how well they did in terms of sales (i.e. did they attract the right sort of people)
comments from those who signed up for fairs in terms of their actual experience

What artists do NOT need are art fairs which involve:

organisers who run art fairs on a shoe-string
poor planning in advance
poor marketing (or none at all) to the public (i.e. customers)
poor preparation and execution of services on the day
under-resourced relative to the demands of setting up

If you are thinking about booking an art fair stand with British Art Fairs (who organised the Macclesfield Art Fair - see above)
I RECOMMEND that you:

attend one of their art fairs/exhibitions first to check out the level of professionalism and standard of presentation and operations; and
talk to artists (when they're not talking to punters) about how well supported they feel and whether or not they would recommend British Art Fairs to other artists.

Or join Art Fair Buddies and find out about the art fairs that people do think are worth attending.

TIP: If you pay an art fair organiser by credit card or PayPal and organisers do not deliver what is promised then you can also seek reimbursement from your card service or PayPal.

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How well do you comply with data protection law?

31/10/2018

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The Information Commissioner's Office (ICO) in the UK has produced a new checklist about data protection law for small business owners and sole traders.

INFORMATION FOR SMALL BUSINESS OWNERS AND SMALL TRADERS

In the recent past, ICO has tended to share information about rules and guidelines on data protection and privacy in such a way that it suggested a general lack of awareness by the ICO of the special needs of those who are small businesses or small traders - such as artists. I suspect they received a lot of cries for help from this quarter when GDPR was implemented earlier this year - as all guidance at one point was constructed assuming organisations had people who did this for them!

The main problem for those who are running EVERY aspect of their business is to find out the answers to "what they don't know they don't know " i.e. it's difficult to know you should be doing something about some new aspect of law if you don't even know it exists!

Hence the checklist is a welcome way in which the ICO is becoming a bit more attuned to the needs of sole traders - and people like artists.

This is the link to How well do you comply with data protection law: an assessment for small business owners and sole traders

This is what ICO have to say about what happens when you use the checklist.

Use our checklist to improve your understanding of data protection and find out what you need to do to make sure you are keeping people’s personal data secure. Once you have completed the checklist a short report will be created suggesting some practical actions you can take and providing links to additional guidance you could read that will help you improve your data protection knowledge and compliance.

The checklist is part of the overall set of checklists which have been developed by ICO as part of the implementation of the General Data Protection Regulation which became operative in May 2o18.

Do let me know how you get on if you use it.

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More information on this website

On this website UK artists - and all those artists dealing with clients and art collectors in the European Union - can also read about:

General Data Protection Regulation for Artists and Art Organisations
Privacy and Electronic Communications Regulations - as part of e-Commerce for Artists

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Paul Klein on How to Succeed as an Artist

21/10/2018

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This video is well worth watching by those trying to succeed as artists.

Paul Klein has been involved in the art world and with artists for over 40 years. He used to run a gallery. He now focuses on teaching an online professional course for artists - and he works as mentor to TED Fellows.

Making good art is a necessary but not sufficient condition for becoming a successful artist.

He considers there are three necessary preconditions for being a successful artist

Be Distinctive - do not resemble other people. Be yourself and find what makes your work distinctive
Become Engaged - it's not all about the art, you have to get out of your studio Associate with those who are better than yourself. Make opportunities for your art to get seen and for more eyeballs to see your work.
Make Good Art - everything is subjective. People respond in an emotional visceral way to your art.

He identifies a mantra I have heard from a number of people - and frequently repeat to artists I've met in the last decade or so.

50% of an artist's efforts should be outside of making art - that means 30-70 of an artist's time should be on making an artist's career.

Sometimes artists can benefit enormously by having

a business partner,
a long term business strategy - and
by applying creativity to their career.

Subscribe to Art Business Info. for Artists - NEWS by Email
and receive every post via email.
(Your subscription is only activated after
you verify the link in the email you will receive)

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Art Business Info: NEWS

Art Business Info for Artists - Summary of Contents

How you can help

ICO's DRAFT Data Sharing: Code of Practice

Advice about British Art Exhibitions

The email

UPDATE: The response - and a FULL refund for Mark

BEWARE business models where the artists provide the income

How well do you comply with data protection law?

More information on this website

Paul Klein on How to Succeed as an Artist

Art Business Info. News for Artists

Visitors so far

Author

Archives

Categories

Art Business Info: NEWS

Art Business Info for Artists - Summary of Contents

​How you can help​

ICO's DRAFT Data Sharing: Code of Practice

Advice about British Art Exhibitions

The email​

UPDATE: The response - and a FULL refund for Mark​

BEWARE business models where the artists provide the income​

How well do you comply with data protection law?

More information on this website

Paul Klein on How to Succeed as an Artist

Art Business Info. News for Artists

Visitors so far

Author

Archives

Categories

How you can help

The email

UPDATE: The response - and a FULL refund for Mark

BEWARE business models where the artists provide the income