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There is an imminent threat to all artists, art galleries and photographers that have been using watermarks to protect images with a commercial value. Images have become bigger and increased in importance within the web. The emphasis is on images looking good and helping people navigate the web (if you like this - then how about more like this?) For all those artists using watermarks to protect their images - you need to be aware that Google has worked out HOW TO REMOVE THEM! It recently presented its findings at the presented at the Computer Vision and Pattern Recognition Conference. (Why they think they have the legal ability to alter your image without your permission and reproduce it is anybody's guess!) Below is the video produced to explain the CVPR 2017 paper "On the Effectiveness of Visible Watermarks". It also explains that they worked out how to remove the vulnerability of images to this sort of watermark removal process.  Irises by Vincent Van Gogh (Source Wikimedia Commons) - annotated with copyright notice to make a point! However the good news is that the guys at Shutterstock are really not at all impressed with having their revenue model upended in one fell swoop (surprise, surprise!). They have now reverse engineered the new algorithm to prevent Google (or anybody else) from removing a watermark that is now unique to every picture which, in turn, makes watermark removal for secure. What they've done is worked out how to make each watermark unique by marginally changing part of each watermark - for example by including the name of the photographer. The same issue applies to artists - and what artists need to do is to work out how they can make their own watermarks more robust and incapable of removal using the algorithm so helpfully explained by Google! My best guess is that this will need to involve doing something along the lines of what Shutterstock have done. My recommendation is that artists should consider citing the title and their trade name (abbreviated in necessary) within each individual and unique watermark. I predict this whole watermark thing will become BIG and there will be much scratching of heads by artists using watermarks! REFERENCE:
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Paying for health care and business insurance, saving for retirement and recovering from disasters can be tough to handle for artists without traditional jobs  'The Moneylender and his Wife' by Quentin Massys (1456-1530) Smart Art: Why More Artists Need to Study Business is an article and a 20 minute podcast (RECOMMENDED). This post provides a quick briefing on what it's about. They both focus on why artists need to be more than just talented artists in order to succeed and survive in the art world and what they need to know and do. All quotations are from the article unless otherwise stated. Traditionally, the artist was seen as this type of person who was aloof or being unaware of the real world. It gave them some X-factor. But not anymore, because there are more than 2 million artists in the U.S., and they have to survive somehow. According to data, we know that only 40% of them will remain as working artists within five years, and only 10% of them will persist in the long run. The participants are:
CERF+ is committed to helping artists build resilient careers through sustainable business practices that can contribute to the likelihood of rebounding from setbacks, whether due to minor mishaps or major emergencies. Key points include:
 Ghost Ship - Site of a fire on December 2, 2016 that killed 36 people in an artists' collective housed in a warehouse in Oakland, California Artists need to know:
and finally...... My response to the first comment on this article from Luis G. Renart, Emeritus Professor of Marketing, IESE Business School, University of Navarra, Barcelona, Spain is my 2013 post Picasso the businessman - branding and the value of art a.k.a. this man doesn't understand what an astute business man Picasso was! REFERENCE: Subscribe to Art Business Info. for Artists - NEWS by Email
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I've just been updating my Insurance for Art and Artists page for the 1,000 year flood in Houston.
Those who already know it, will know that I do case study features to show what happens when the "these things always happen to somebody else - not me" event actually happens! The case studies feature
The situation in Houston
What's really interesting is that most of art museums seem to have learned the lesson from Superstorm Sandy - which saw art galleries in the Chelsea area of New York flooded and lots of stock lost and the galleries closed for a significant time while plaster and floors were ripped out and the interior was reinstated. The art groups seem to have thought through what to do. Or have moved very fast since. There's now an Emergency Resources for Artists in Houston Google Spreadsheet that can be found here Not so the artists. I've seen a number on social media who have lost their studios - and never ever anticipated they would be affected by flooding. Sadly I gather some/many are also not insured for flooding. Has your art group thought about to respond to an emergency?
The time to think about how best to respond to an emergency is BEFORE it happens. It's called "risk management".
Will your studio survive a major flood?
Have you thought what you would do if your studio was destroyed along with your equipment, materials and stock of artwork?
Do you insure your art business for unexpected and catastrophic events? Have you even thought about you might need to insure for? (You may be surprised). I RECOMMEND you have
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AuthorKatherine Tyrrell writes about art, artists and the art business and has followers all over the world. She also delivers workshops for art organisations and reviews websites and career strategies for artists. 
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