Category: Promotion

Publicity for art competitions & open art exhibitions

1/10/2016

I have a NEW page for those who want to know more about how to get publicity for:

art competitions
juried open exhibitions

It's about a Making A Mark Guide I wrote following on a from an article I wrote back in 2013. The lessons do not change with time!

This Making A Mark Guide provides a CHECKLIST of various action points - plus notes - associated with:

managing who organises the marketing
making the most of the opportunities for free publicity
obtaining, sizing and processing images for publication
information that needs to be published for artists and exhibition visitors
organising an informative press release and press preview
making the most of the presentation of prizes

As such it also covers

how best to help those who generate publicity
how being incompetent and disorganised lets down the competition, the exhibition, the sponsors, the organisation, and the artists

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How to share your Facebook Page in a Facebook Group

22/12/2015

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If you have ever found it difficult to share your Facebook Page try this work around.

Go to your personal account (i.e. it's ESSENTIAL that all actions are performed while you are in your personal account - the image for your personal account must stay in the top menu line all the way through this process)
Put the name of your page in the search box - and select/click it when it comes up. This takes you to your page but as a visitor from your account rather than as the owner (Below I'm searching for my Facebook Page 'Making A Mark' from my personal Facebook account)

Select your Facebook Page from the search results

Next click the three dots to the right of 'message'. This generates the drop down menu. Go down the list until you find "Share" and select/click this option (below I've shown the drop down menu below the three dots)

When you click on share a menu popup box opens up and shows you your options for the different places you can share your Facebook Page (subject to the limitations created by your target). Hence you can share on your own timeline (e.g. announcing the creation of your page) or you can share in a group or on another Page you manage

If you want to share in a Facebook Group you first need to identify the name of the group next to where it says 'Group Name'. This assumes you have first checked the rules of the group to see if it is OK to share. Do NOT assume it's OK as sharing without permission might get you expelled from a group!
Next write a message about why your are sharing - for example, in an Introduction thread where people are allowed to post their Facebook Pages say who you are, what you do and how long you have had your Facebook Page. Then publish the post - and that's it!

The same process also applies if you are posting:

on your own timeline
on a Friend's Timeline
or on another Page you Manage.

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How to run a Pop Up Art Show or Gallery

30/11/2015

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UPDATE: Alternative Options for Exhibitions

Artists have been using Pop Up Spaces for some years to hold exhibitions of their art and/or run art galleries in unused commercial spaces that are available for short periods.

However what you need to do and how you get a pop up space is still a mystery to many artists.

I've expanded the Alternative Options for Exhibitions page devoted to different places to exhibit to include a NEW section on The Pop Up Show / Art Gallery

This summarises why artists use them and what you need to know and get to develop a pop up space for art.

It also includes links to useful online resources in terms of guides and articles and further advice. These links include:

the Wiki Guide on HowToPopUp
UK and USA based acticities which attempt to match an artist's needs with available spaces.
access to examples and case studies

If you've written a blog post about your experience of running a popup art show do drop me line via comments and I'll feature it in the reference section for this topic. It's good to share!

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Art Business Info: NEWS

Publicity for art competitions & open art exhibitions

How to share your Facebook Page in a Facebook Group

How to run a Pop Up Art Show or Gallery

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